In her ongoing effort to encourage young people to register and vote, Jessica Alba has found a hero to help her.
The actress follows up her most recent ad for Declare Yourself, in which she sports a Hannibal Lecter-like mask, with a new and, thankfully, more lighthearted PSA that finds Jess hawking the "Muzzler 2000" on a mock home-shopping program.
This time around, though, the muzzler model is Hayden Panettiere, who comically shows how the device is capable of silencing one's voice.
Sure, it may be kinda hokey, but the message is definitely loud and clear.